What is SSL and how does it affect organic ranking on Google?

In late 2014, Google announced that an
SSL certificate would have an effect on improving the quality of a site’s
ranking. Of course this is a breath of fresh air for SSL certificate providers.

Site owners, administrators, and SEO
experts flock to register their sites to have an SSL certificate. But, what is
SSL and how does it affect ranking on Google? Read on the following reviews …

SSL itself is an abbreviation of Secure
Socket Layer or security protocol that protects data on sites that have
financial transactions online. This will certainly maintain the confidence of
consumers who make the process of buying and selling in e-commerce or online
shop. However, it’s worth noting that even though your site doesn’t have a
payment page or financial transaction, you can still get the SEO benefits by
installing an SSL certificate on the site.

The easiest thing to see from our site
after getting an SSL certificate is that the URL “http” changes to
“https”. The letter s or “secure” is an indication that the
pages of our site are protected by online transaction security certifications.

As a global internet technology giant,
Google has pushed all sites to secure information for internet users with SSL
certificates. To further intensify this security movement, Google will give a
“gift” or reward to sites that are equipped with SSL certificates
with ranking or ranking on search engines.

Certain site owners can even increase
Google’s ranking by 47 percent in just 7 days. Meanwhile, online SMEs, bloggers
or private site owners, can use an SSL certificate to protect any personally
identifiable information from third parties.

Another bonus, the SSL certificate can
also secure the site even if the user does not type in the URL “WWW”.
So, whatever the user types in the browser bar, internet activity will remain
safe.

SSL or Secure Socket Layer certificates
are widely used to secure data transfers when site visitors enter credit card
details or other sensitive data, such as logins, banking info, personal
identification details and other financial data.

Everyone certainly wants to get security
guarantees when dealing in cyberspace. With the Secure Socket Layer
Certificates, online data security can be realized and provides a sense of
comfort and security when transacting online.

That said, the SSL Certificate is an
indicator of trust that shows if the connection to the site is guaranteed to be
safe and has been verified with a valid SSL Certificate.

What is SSL and how does it affect
organic ranking on Google? Currently building rankings on Google through
organic search requires tenacity and hard work from SEO experts. Before you can
reap satisfactory results, many stages and processes must be passed in order to
get a ranking position on the first and top pages of the Google search engine.

However, while
building backlinks and creating
quality content for your site’s SEO pages, consider getting an SSL Certificate. By getting an SSL Certificate your site
can achieve a better position on Google search pages quickly and easily.
Perched on top and first Google search results is the dream of every site
owner. Don’t ignore it in terms of security because it is very important to
maintain organic ranking on Google in the long run. No need to hesitate, this
is the right time to save time and get an SSL Certificate to improve your site’s ranking
results in the Google search engine.